With the integration of ChatGPT-like technology, Microsoft’s search engine will be able to better understand natural language queries and provide more accurate and relevant results. This technology will also allow for more conversational interactions with the search engine, making it easier for users to find the information they need.
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This development is a significant step forward for the search engine industry, and it has the potential to change the way we search for information online. By integrating ChatGPT-like technology, Microsoft is showing a commitment to innovation and advancing the field of AI.
A new tool will be added by Microsoft to the Bing search engine. This is one of the company’s efforts to improve its search engine so that it can be ahead of other technology companies in taking advantage of the global spillover effect surrounding ChatGPT.
ChatGPT and the uncompromising battle between digital platforms:
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Along with adding chatbot AI to Bing, Microsoft is also integrating chatbot technology into the Edge browser. Microsoft announced the new technology at an event at its headquarters in Redmond, Washington.
“Think of this chatbot as a faster, more accurate, more powerful version” of ChatGPT, built using technology from OpenAI, but tailored for search queries, says Yusuf Mehdi, director Microsoft executive, head of the company’s consumer products division, said in an interview.
Mehdi said the technology will expand to millions of users in the coming weeks and will eventually come to smartphone apps for Bing and Edge. For now, people can try a limited number of queries.
The partnership with OpenAI has been in the making for many years, starting with a $1 billion investment from Microsoft in 2019 for a powerful supercomputer built specifically to train OpenAI’s AI models. .
While not always practical or logical, ChatGPT’s linguistic and grammar prowess comes from having absorbed a vast trove of digitized books, Wikipedia entries, manuals, newspapers, and magazines. other online articles.
The CEO of Microsoft Corp. Satya Nadella said that new AI advances “will reshape every category of software we know,” including search, like previous innovations in personal computing and cloud computing. Nadella says it’s important to develop AI “with human preferences and social norms”.
The shift to making search engines more conversational—can confidently answer questions rather than provide links to other sites—could revolutionize the business of search, but also pose a risk if the AI system does not understand the truth properly. Dialogue instead of directory listing also makes it difficult for users to retrieve the original images and text, although the new Bing includes annotations that reference the source data.
“Bing is powered by AI, so mistakes can happen. Please check the authenticity of the information” is the message that appears at the end of the demo version.
As an example of how the new tool works, Mehdi asked the new Bing to compare the most influential Mexican painters and it provides the usual search results, but beyond that, on the right side. of the site, the AI chatbot compiled a factbox that summarizes the details of Diego Rivera, Frida Kahlo, and Jose Clemente Orozco. In another example, he asked it about a rap from the 1990s, and the chatbot demonstrated the ability to distinguish between the song “Jump” by Kris Kross and “Jump Around” by House of Pain. Mehdi also tried using AI chatbot to plan a vacation or help with shopping.
Gartner analyst Jason Wong reiterated that Microsoft failed in 2016 when it launched its experimental chatbot Tay, which was then trained by users to make racist and discriminatory comments. sex. Wong said “reputational risk will still be a top risk” for Microsoft if Bing gives answers with low accuracy or is false and fabricated.
Google has been cautious about such dangers. But in the face of pressure on ChatGPT’s popularity, Google CEO Sundar Pichai recently announced a new search AI chatbot service called Bard that will be dedicated to a group of “trusted testers.” before being released to the general public later this year.
Wong said Google was surprised by the success of ChatGPT but still had an edge over Microsoft in consumer-facing technology, while Microsoft had an advantage in selling its products to businesses.
Conclusion:
In conclusion, Microsoft’s integration of ChatGPT-like technology into its search engine is an exciting development that has the potential to revolutionize the way we search for information online. This technology will provide more accurate and relevant results, as well as more conversational interactions with the search engine. As a leader in AI technology, Microsoft is paving the way for the future of search engines. To learn more about this development and other AI advancements, visit ODaily.info.
